Untapped resources | Political Economy

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Har Parker has many natural resources. Salt is an important. Despite the availability of this intensive demand minerals, the current practice is selling raw, non -processed salt at ridiculous prices. This model has long failed to benefit the local economy or its labor force. The people of Thar lose the real economic value of their resources. Workers get only nominal wages (mausoleums), while middlemen and urban wholesalers have made a profit.

Tari people become very low in return. In the years like Sarn Lake near Diplo, the local community collects sea salt by hand, as they have done for countless generations. About 20 km east, the run is – a large salt swamp that shines white under the sun. There are also several other salt lakes in Thar, including Makhai, Dogo, Dogo, Heathi and Dabro. These places have a high cost, yet locals strive to get their support and opportunities they deserve. Tharparkar gives a lot and receives very little.

For a long time, Thar has faced this challenge. The Thar brand requires strategic change towards salt, processing and packaging. Such a move will support sustainable and locally rooted, generating income, employment and regional pride. There is a strong economic rationality for this change. First, we need to introduce branded products: run salt, thar salt, parker salt etc.

Currently, crude salt is sold at a lower price, which loses its market capacity. In each ear, raw salt is pulled in bulk – such as the head of salt – and through tin to wholesale traders, which move it to urban centers. Local producers have no power to communicate.

This is not rocket science. India buys raw salt from us and sells it at a high price as iodized and packaged salt. In Thar, there is a lack of awareness about the price increase. One mentality and need to understand that the salt region should not be left in its own form. Currently, it is neither clean nor implemented nor is it packaged locally. In the absence of branding and dispersion, its economic value is low.

Wage exploitation is a major problem. Local laborers are busy working physically demanding. They are paid for low wages. They lack long -term jobs, excessive benefits and access to expertise development opportunities. They handle tons of salt without knowing its market value.

One of the biggest problems here is the industry owned. There are no major local investors or businesses in the salt industry. Lack of capital and infrastructure has stopped the development of formal supply chain for price salt products involved. Middlemen from other areas buy raw salt, improve it in Hyderabad and Karachi and sell it to the last user. In the region where salt is manufactured, it suffers from neglect and development. We need to innovate and discuss for change locally to improve and package.

If we succeed in establishing a local salt brand, it will create jobs in society and help develop skills. Focusing on salt disposal and packaging inside Thar will create hundreds of jobs directly in mining, processing, quality control, logistics and marketing. Providing specializing in industrial operations, packaging design and quality assurances can open long -term employment routes for young people, and empower them with sustainable livelihoods.

The second problem is to focus on increasing the income of local households. By receiving high price in supply chain-from mining, packaged product-local stakeholders, including laborers, small-scale producers and business people, can benefit directly. Profit that is currently going to middlemen can circulate in society and strengthen the local economy.

Local traders need to set up smaller industries. They want to offer suggestions for regional branding and global market development. With proper branding under the name Thar Salt, the product can be made organic, mineral rich and environmentally friendly. It can then tap the growing global demand for natural and artistic food products. Thar’s story, culture and unique landscape brand can be enhanced and can create emotional appeal for conscious consumers around the world.

Now is the best time to start with local brands that only support Thar, its people and the district’s economy.

In keeping with environmental stability, solar -powered refining technologies need to be installed that are consistent with global pressure for the natural conditions of Thar and sustainable production. It will also reduce operational costs and carbon footprints. Then these facts can be taken as a marketing power in international markets.

Although the capacity is high, there are some real -world challenges that need to be addressed. One of the basic priorities should focus on investing investment. At present, there are no major investors interested in the salt disposal in Thar. Financial barriers are preventing the development of industrial level infrastructure, which is very important for the development of the industry.

The first challenge is a lack of technical knowledge. Local workforce is not trained in the process of improving and packaging. They need capacity -making programs to equip them with the necessary skills.

For years, local models have not been given priority. There is little sense of ownership and no pilot projects. Instead of waiting for foreign investors, on some pilot scale, the community -led model can be developed with the help of local companies, government schemes and Daspura investment.

For example, a small, solar -powered salt disposal and packaging unit can be established in the diploma or near the head of the head salt. Local community organizations can manage its operation with the technical support of educational or private sector partners. Branded packaged salt as Thar salt, then marketing both Pakistan and internationally can be marketed.

Next, we need to introduce a domestic -led salt packaging cooperative at domestic level to promote economic growth. Women can be trained in hygiene packaging, label design and inventory management. Empowering women as part of the supply chain not only promotes the local economy but also involves a social impact that is very important to international buyers.

With the right help, Thar salt is capable of becoming a global recognized product. We need to follow a clear, phased roadmap. First of all, we need to set up a small -scale salt and packaging factory in the diploma.

Stability needs to use solar energy for operations to keep the approorciations, reduce costs and keep it in alignment with sustainability goals.

The key components of the salt factory will include crusher and washer, drying and grading machines, a packaging line and quality control laboratory.

Thar’s heritage, purity and environmental consciousness need to be made a strong brand story. Packaging should reflect local culture, perhaps add traditional maps and colors.

Next, we need to cooperate with marketing experts to ensure halal certification for food safety certification, ISO standards, and international exports. The target markets will include organic and excellent food stores in Europe, the Middle East and North America.

Strategic thinking is needed to create a successful model for salt recipe in Tharparkar. This can be achieved in partnership with local universities for research and innovation. Cooperating with development agencies for funding and training; Engage with diplomatic missions for export facility; And take advantage of the e -commerce platform to reach globally. Through these partnerships and mutual harmony, we can advance economic development in Thar. Profit in education, health and infrastructure in salt -producing villages should be repaired. The shareholding model can ensure that the workers and the local communities can directly benefit from the salt industry.

Setting strategies need to be developed for sustainable Thar. These mines have been exploited for years, but they have only benefited the middlemen. The time has come to focus on the local population. The purpose should be to make dignity, empowerment and achieve a sustainable local industry.

The proposed strategy calls for vision, investment and cooperation – but rewards can change. It promises jobs, income and hope for a region that has long been backward despite its natural wealth. The time has come for the story to be transmitted from “exploitation” to “displacement, property and prosperity” for Thar.

Umerkot -based author has more than 13 years experience in the development sector. This can be reached to Shewaram@live.com.