
#makeup #brand #crueltyfree #Instep
Have you ever checked to see if your makeup is cruelty-free? You’ve heard countless brands claim that their products are made without harmful animal testing. However, there are instances when animals are involved in making certain cosmetics.
Animal products and by-products have been used in beauty treatments since the days of Cleopatra’s milk baths, but things are changing for the better. More and more cosmetic companies are now opting for vegan makeup products that do not contain any animal products such as honey, beeswax, and lanolin. What’s more, vegan-friendly and cruelty-free makeup brands don’t outsource animal testing to third parties.
If you’re unfamiliar with the animal-friendly beauty market, we’ve got you covered. Instep has developed some brands that are vegan and do not test on animals at all, so you can apply your makeup with a clear conscience.
Urban carnage
To say that Urban Decay has developed a cult following would certainly be an understatement. From their best selling, From the iconic nude eyeshadow palettes that break the internet every time they launch to their glittery Moondust Eyeshadows, the brand is committed to ending animal testing in the beauty market. They do not use animal by-products in any of their lines. Even their sharp makeup brushes are completely cruelty-free. Now you can clean your bare collection guilt-free.
The Body Shop
The Body Shop was the first global cosmetics company to campaign against animal testing in 1989, years before it was banned in the UK in 1998. Did you know that vegan products on The Body Shop sell at a rate of one per second? The brand has passionately worked with Cruelty Free International to end animal testing worldwide. They managed to reach 8 million signatures in 2018, allowing them to take their petition to the United Nations.
Anastasia Beverly Hills
Another brand committed to creating, testing and developing cruelty-free products is Anastasia Beverly Hills (ABH), a beauty brand best known for its eyebrow products. If you peek inside any celebrity makeup artist’s beauty bag, you’re bound to find a few Anastasia Beverly Hills products. Over the past few years, ABH has gained industry-wide recognition for digital innovation and numerous awards for cult classic products such as the Brow Wiz, Contour Kit, and Liquid Lipstick. Acknowledgments have been received.
Wet and wild
A proud member of People for the Ethical Treatment of Animals (PETA)’s ‘Beauty Without Bunnies’ program, which is committed to ending animal testing, Wet n Wild never tests on animals and uses them on Very proud. The ultra-affordable brand first believes in cruelty-free beauty, and most of their beauty products are not only cruelty-free, but also vegan.
Bare minerals
The brand name says it all! bareMinerals is committed to selling cruelty-free products, claiming that they do not test on animals at all. They do not test finished products or ingredients on animals, nor do they test their suppliers or any third parties. Also Bare Minerals does not sell its products where animal testing is required by law. In addition, their makeup contains no preservatives, oils, fragrances or harmful chemicals and their ‘Power of Good’ campaign focuses on a commitment to clean beauty.
ELF Cosmetics
ELF Cosmetics is not only one of the most budget-friendly makeup brands out there, but is also against animal testing. The brand has replaced the beeswax and lanolin in its products with synthetic versions, making them not only cruelty-free but also vegan. In fact, all of her brushes and false eyelashes are also made from synthetic materials.
NYX Cosmetics
Founded in 2010 and adored by makeup artists and beauty influencers alike, NYX is popular for its winning combination of high-quality, budget-friendly beauty. And best of all, the beauty brand does not test on animals and is cruelty-free in all its forms and practices. Since the brand’s announcement in 2018, NYX Cosmetics has begun producing vegan products, including soft matte lip creams, eyeshadow palettes, HD finishing powders and brushes.